A bold creative strategist and designer who turns ambition into action. I create and lead standout designs that sharpen vision and speed ideas to reality. I blend strategy, a people first approach, and fearless style to produce clear, polished, and boldly different work.
Aligning Guides. Improving Vibes.
Aligning Guides. Improving Vibes.
Here’s the tea…
A creative director with a knack for global brands and a history of crafting clever, forward-thinking designs. Currently a Senior Brand Designer and Associate Creative Director for CVS Health, based in Cincinnati, OH.
From CPG, Spirits, and retail, to Beauty, Pharma, Retail, and Tech, I’ve got my hands dirty in consumer insights, creative strategy, and brand architecture for over 15 years. I lead and execute multi-disciplinary design for Fortune 5 to Mom n’ Pop brands.
Specialties
Brand identity, brand and product architecture, brand and go to market strategy, consumer packaging, team building, cross-functional collaboration, print and digital know-how, retail, brand experiential and activation, generative AI, and consumer behavior.
